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Viamedia Unveils Analysis Showing Popularity of World Cup Among Local Advertisers   - 6 Hours ago
/PRNewswire/ -- Viamedia, the television industry's leading independent provider of outsourced local television advertising services on behalf of cable companies, today unveiled analysis illustrating

Viamedia Unveils Analysis Showing Popularity of World Cup Among Local Advertisers   - 6 Hours ago
/PRNewswire/ -- Viamedia, the television industry's leading independent provider of outsourced local television advertising services on behalf of cable companies, today unveiled analysis illustrating

Europe extends gains; Russia sanctions eyed; Publicis falls   - 9 Hours ago
Sentiment stabilizes The pan-European Euro Stoxx 600 Index was in positive territory with nearly all sectors and bourses posting gains. Media stocks saw the only notable weakness, with Publicis shares

Best Practices: How to Create a Successful Limited-Time Offer   - 94 Minutes ago
For more than 30 years, there has been a much anticipated product on the McDonald's menu: The McRib. This grandfather of limited-time offers has been offered sporadically around the country on a local

Un-advertised listings distort housing inventory   - 99 Minutes ago
The number of homes listed for sale nationally is finally beginning to rise, but ask anyone looking to buy a home and the majority will complain there is nothing out there. Neighborhood to neighborhood,

BRIEF: Hyundai workers donate food, $13,344 to food bank [Montgomery Advertiser,   - 120 Minutes ago
July 22--Workers at Montgomery's Hyundai plant on Monday donated $13,344 and more than 250 pounds of non-perishable food to the Montgomery Area Food Bank. It was the eighth consecutive year that Hyundai

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SimpleReach raises $9 million as native advertising booms   - 6 Hours ago
SimpleReach , a New York-based content marketing startup that tracks how information spreads on the Internet, among other things, has raised a $9 million in funding to further develop its product and

Reed's, Inc. Launches First-Ever TV Ad Campaign Featuring Reed's Ginger Brews   - 7 Hours ago
Commercial Features Founder and CEO Chris Reed LOS ANGELES, CA--(Marketwired - July 22, 2014) - Reed's, Inc. (NYSE MKT: REED) today announces the launch of a national cable advertising campaign - the
all 1 news articles >>

SAP Awards Advertising and Marketing Business to Omnicom Group   - 2 Hours ago
Omnicom to Provide End-to-End Marketing Communications Services Across SAP's Global Footprint WALLDORF, Germany, July 22, 2014 /PRNewswire/ -- SAP SE (NYSE: SAP) today announced that it has consolidated

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UPDATE 2-Advertising company Omnicom's revenue rises as clients spend more   - 7 Hours ago
* 2nd-qtr revenue $3.87 bln vs est. $3.8 bln Earnings/shr $1.20 vs est $1.17 * U.S. revenue rises 7.8 pct (Adds details, background) July 22 (Reuters) - Omnicom Group Inc, the largest U.S.
all 1 news articles >>

How to Divide Labor Between Agencies and Marketers   - 7 Hours ago
It wasn't that long ago that agencies were relied upon to lead most of a client's commercial communications. The alternative was a fully baked in-house agency for the client company. As more communications

As Failed Merger Recedes, Omnicom Revenue and Income Growth Picks Up   - 7 Hours ago
Omnicom CEO John Wren, who once planned a mega-merger with rival Publicis Groupe. Credit: Bloomberg Worldwide revenue at Omnicom Group increased 6.4% to $3.87 billion in the second quarter of 2014

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UPDATE 1-Omnicom's revenue rises as clients spend more on advertising   - 8 Hours ago
12:34pm BST (Adds details, shares) July 22 (Reuters) - Omnicom Group Inc, the largest U.S. advertising company, reported better-than-expected quarterly revenue and profit, led by increased spending

Adform Digital Ad Tech Stack Receives Certification from the MRC, EDAA, and the   - 8 Hours ago
/PRNewswire/ -- Adform, (www.adform.com), the premier ad tech partner for US and European media agencies, trading desks, advertisers and publishers, today announced it has successfully completed three

Ad Age Launches Search for the Best Places to Work   - 9 Hours ago
Leo Burnett's weekly happy-hour gathering, Artists in Residence, features musicians and other celebrities. At the end of the day, advertising is a talent business. That's why Ad Age is seeking out

BRIEF-Publicis CFO says tough to improve operatig margin this year   - 9 Hours ago
PUBLICIS Chief Financial Officer Jean-Michel Etienne said after Q2 results: * Difficult to improve operatig margin this yea * "It will be difficult to deliver an improvement in the margin this year taking

Adaptive Media to Host Live Compliance Webinar on Maximizing Safety in the Advertising   - 9 Hours ago
IRVINE, CA -- (Marketwired) -- 07/22/14 -- Content syndication and monetization company, Adaptive Media, Inc. (OTCQB: ADTM), a leader in programmatic advertising across mobile, video and online display,

New Alison Lundergan Grimes Ad Hits Mitch McConnell on ‘Not My Job’ Comment   - 9 Hours ago
5:30am Alison Lundergan Grimes’ is out with a new television ad  hitting her opponent, Senate Minority Leader Mitch McConnell on comments he made about his role in  job creation in April. ABC News
all 1 news articles >>

PATTISON Outdoor Enables Canada-Wide Rollout of Its smartAD(R) Digital Advertising   - 9 Hours ago
Editors Note: There is a photo associated with this press release. PATTISON Outdoor Advertising, Canada's leader in the Out-of-Home advertising industry and the only company to offer a multi-platform

Publicis Groupe 2014 First-half Results - Interview with Maurice Lévy   - 13 Hours ago
PR Newswire PARIS, July 22, 2014 PARIS , July 22, 2014 /PRNewswire/ -- Publicis Groupe, the world's third largest communications group, reports results for the first-half of 2014. Publicis Groupe
all 3 news articles >>

Publicis Quarterly Revenue Falls on North America   - 13 Hours ago
Publicis Groupe SA (PUB), the French advertising company that abandoned a $35 billion merger with Omnicom Group Inc. Revenue declined to 1.76 billion euros ($2.4 billion), missing the 1.84 billion-euro

Publicis Groupe H1 Profit Decreases - Quick Facts   - 14 Hours ago
Publicis Groupe (PGPEF.PK,PUBGY.PK) reported first-half pre-tax income of consolidated companies of 376 million euros, compared to 444 million euros, last year. Net income attributable to equity holders

Publicis Second-Quarter Revenue Falls on North America Business   - 14 Hours ago
July 22 (Bloomberg) -- Publicis Groupe SA, the French advertising company that abandoned a $35 billion merger with Omnicom Group Inc. in May, said second-quarter sales fell 1.5 percent as the euro strengthened

Spectacular Media, Creators of SM Infinity for Digital Advertising, Launches New   - 17 Hours ago
Spectacular Media gained a lot of attention from the digital sign industry when they launched SM Infinity in 2012 through a strong collaboration with LED sign manufacturer, Vantage LED. Now, growth seems
all 1 news articles >>

Yahoo Buys Flurry to Build Mobile Network, Including Native Ads   - 19 Hours ago
Mobile is the future of Yahoo's ad business. Yahoo has lost its hold of the desktop display advertising market. Now the portal is trying to get a grip on mobile. Yahoo has agreed to acquire mobile
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