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Itz Online Daily News >> ADVERTISING INDUSTRY March 30, 2015 members login here
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Put The Salary Range In Your Job Ad, Already!
Forbes.com - 20 Hours ago
Now that we are acknowledging the fact that we are human even when we’re at work, we can be honest with one another. Why don’t employers put their salary ranges into their job ads? We know why: they want
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BlueFocus Communication Group to transfer stake in joint venture to DENTSU INC
Reuters - 22 Hours ago
:22am EDT   BlueFocus Communication Group Co Ltd:Says BlueFocus Communication Group to transfer entire holding 51 pct stake in a Beijing-based public relations counselor joint venture to Dentsu Inc.Transaction
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Spearhead Integrated Marketing Communication Group announces 2014 dividend payment
Reuters - 24 Hours ago
Thomson Reuters is the world's largest international multimedia news agency, providing investing news , world news , business news , technology news , headline news, small business news , news alerts,
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Spearhead Integrated Marketing Communication Group announces change in accounting
Reuters - 24 Hours ago
:00pm EDT   Spearhead Integrated Marketing Communication Group Co Ltd:Says change in accounting policy due to new accounting standards announced by Ministry of Finance of the People's Republic of China.Effective
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Yes, You Can Crush Clichés and Still Create Effective Campaigns
Adweek Online - 21 Hours ago
Boys can bake too. Credit: iStock by Not long ago, on a neighborhood playground, a 4-year-old girl informed one of her parents' friends that she intended to become an astronaut. "Like Sally Ride?"
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24 Hours in Advertising: Monday, March 30, 2015
Adweek Online - 21 Hours ago
Here's everything you need to know about the last 24 hours in advertising, in case you blinked. Buzzing on Adweek: How millennials are shifting the agency world Now making up 44% of the agency
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Millennial Models Are Hitting the Fashion Stratosphere
Adweek Online - 22 Hours ago
It's about 6 p.m. on a chilly Tuesday in late March, and model Gigi Hadid, equipped with a jar of charcoal pencils, is gleefully scrawling enormous hashtags on the stark white walls of a photography studio
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How Millennials Are Changing the Way Ad Agencies Work
Adweek Online - 22 Hours ago
Last September, Kammie McArthur was tasked with finding a novel way to engage Seattle Seahawks fans for insurance client Pemco. "We created the #yellfie booth , where fans could compete to see whose yell
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Infographic: a Glimpse Into the Millennial Mind
Adweek Online - 22 Hours ago
Examining the millennial mindset first requires a look into the history of this coveted demo. For most, digital tech has always, or almost always, been a part of life. They lived through 9/11 and
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Fast-Growing Social Apps Are Trying to Clean Out Their Darkest Corners
Adweek Online - 22 Hours ago
"Don't feed the trolls" has never been a more relevant piece of advice. The Web's established social media players as well as startups are trying to not just starve the trolls but to silence them in a
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The Breakout Hit Outlander Is Finally Attracting Women to Starz
Adweek Online - 22 Hours ago
Game of Thrones isn't the only highly anticipated returning premium cable program based on a hugely popular book series with a rabid fan base. Starz has its own budding hit in Outlander, based on Diana
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Are You a Millennial Boss? Here's How to Work With Boomers and Xers
Adweek Online - 22 Hours ago
Shama Hyder, CEO of the Marketing Zen Group and author of The Zen of Social Media Marketing, knows millennials. In fact, she's a millennial herself. At the 4A's Transformation conference in Austin, Texas,
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Marketers Are Eager to Tap Into Snapchat's Treasure Trove of Millennials
Adweek Online - 22 Hours ago
Brands salivating over Snapchat as an engaging influencer marketing tool are all too often put off by costly campaigns and inconclusive results. But given the messaging app is insanely popular with millennials,
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Luminaries of the Meeting World Gather at Pharma Forum
Meetings Net - 3/30/2015
MeetingsNet and CBI held the 11 th annual Pharma Forum at the Gaylord National in National Harbor, Md., March 22–25, welcoming over 700 attendees focused on planning and hosting meetings in the life sciences
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GroupM unit Motivator wins media account of Honda cars
Economic Times - 3/30/2015
KOLKATA: Motivator, one of GroupM's media agencies, has bagged the Honda Cars India's media account. The size of the account is estimated to be over Rs 100 crore including digital media, according to
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Interactive ad co Innovid raises $10m [Globes, Tel Aviv, Israel]
Bloomberg - 3/29/2015
March 29--Interactive ad company Innovid has closed a financing round from Cisco Innovid develops cross-channel advanced video, and with advertising still bringing a major revenue stream to cable TV
Interactive ad co Innovid raises $10m Globes
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Perception of industry falls among its workers, survey finds [The Honolulu Star-Advertiser]
Bloomberg - 3/29/2015
March 29--While the overall perception of tourism in Hawaii remains high among residents, for the first time in the history of a state-backed sentiment survey dating back to 1988, those employed by the
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Safeway steps on the gas [The Honolulu Star-Advertiser]
Bloomberg - 3/29/2015
March 29--Safeway, the nation's second-largest grocery chain, opened its first gas station on Oahu on March 20, undercutting the price of competitors by as much as 30 cents per gallon. The Safeway-branded
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The Honolulu Star-Advertiser Akamai Money column [The Honolulu Star-Advertiser]
Bloomberg - 3/29/2015
March 29--Question: A generation's worth of 50-somethings may have felt a decade ago that retirement was a far-off concept, but now it is rapidly approaching. Many in the age group are part of the so-called
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Auction of construction equipment sets bid record [Montgomery Advertiser, Ala.]
Bloomberg - 3/29/2015
March 29--It's always a big event when crowds of developers and investors travel to Montgomery for a massive spring auction of construction equipment. But it has never been like this. More than 4,000
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Grocery store opens on South Decatur Street [Montgomery Advertiser, Ala.]
Bloomberg - 3/29/2015
March 29--Groceries have replaced the hardware supplies at 843 S. Decatur St., a former True Value store that has reopened as BJ's Food and Grocery Store. Owner Kenny Jackson opened the place about a
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Albany beach closed after tiger shark detected (Albany Advertiser)
Yahoo! News Australia - 20 Hours ago
The City of Albany rangers have closed Middleton Beach after a tagged tiger shark was detected by a satellite-linked receiver at Ellen Cove.
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Real Homeless People Read Mean Tweets About Themselves In This Powerful Ad
TAXI - 21 Hours ago
Subscribe to DesignTAXI Share on Facebook Twitter Like us on Facebook Leo Burnett Toronto has created a powerful ad for Canadian homeless re-housing organization Raising the Roof that features
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The Ad Exec: A projected future — Esquire trends for 2060
Marklives.com - 21 Hours ago
by Tom Fels ( @thomasfels ) Last month I paid tribute to two Esquire magazines , published exactly 47 years apart, contrasting both the advertising and editorial content. While a lot has certainly
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Ad agency NGAGE finds niche in industry
Marklives.com - 21 Hours ago
by ( @marklives ) Industry increasingly has to actively engage with an ever-wider array of stakeholders, but few ad agencies have the specialist knowledge to fully grasp the technical details and legislative
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