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Marvia's News Insights By Marvia Lawes
My titbits of exciting industry news for webmasters, bloggers and internet enthusiasts.
Marvia's News Insights >> ONLINE MARKETING January 07, 2009 members login here
>>  ONLINE MARKETING
TV's online casino slots broke advertising rules
The Scotsman - 5 Hours ago
Two adverts for ladbrokescasino.com 'portrayed gambling in a context of toughness, and linked it to excessive risk taking and reckless behaviour', according to the Advertising Standards Authority. Ladbrokes
TV's online casino slots broke advertising rules Edinburgh Evening News
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Center Parcs invests heavily in online campaign
Marketing - 5 Hours ago
  LONDON - Center Parcs is bolstering its current TV ads with a new £550,000 online campaign, the holiday company's biggest online spend to date.   Comprising a pay-per-click and display activity developed
Center Parcs to run biggest ever online ad campaign Travolution
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eMarketer: Search Not Recession Proof
Mediaweek - 104 Minutes ago
Despite a degree of hyperbole from some marketers, search is not recession proof. The economic turmoil is tempering all ad-spending growth, and that includes search, according to eMarketer. Estimates
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bizjournals: New ESPN.com formally launched
Laughing Place - 3 Hours ago
(General) posted: 1/5/09 The redesigned ESPN.com officially launched today after a month in beta. Full StoryDiscuss this Headline on the Discussion Boards All Current Headlines BusinessWk: How Would Walt
New ESPN.com formally launched San Antonio Business Journal
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WWE appoints Unanimis to handle online ad sales
New Media Age - 3 Hours ago
| Printer Friendly | Comment on this articlemore News World Wrestling Entertainment (WWE) has appointed Unanimis to handle its online and mobile ad sales account. Unanimis will be responsible for selling
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Spammers Help Push Google to ...
Internet News - 4 Hours ago
Google Makes Top 10 List For Spam Abuses. Share this Article DiggDel.icio.us furl StumbleUpon BlinkList Newsvine Magnolia Facebook Tailrank Slashdot Technorati Google Bookmarks Yahoo Favorites Windows
Spammers Help Push Google to Dubious Milestone Internet News
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Fake Celeb Profiles in Spam ...
Internet News - 4 Hours ago
DiggDel.icio.us furl StumbleUpon BlinkList Newsvine Magnolia Facebook Tailrank Slashdot Technorati Google Bookmarks Yahoo Favorites Windows Live Ask Just one day after hackers broke into the accounts
Fake Celeb Profiles in Spam Attacks Internet News
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Search Not Recession Proof, says eMarketer
Adweek Online - 5 Hours ago
NEW YORK Despite a degree of hyperbole from some marketers, search is not recession proof. The economic turmoil is tempering all ad-spending growth, and that includes search, according to eMarketer. Estimates
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Email marketing volumes surge by 75%
Netimperative - 5 Hours ago
Major consumer brands have upped their weekly email volumes by 75% since August according to new figures from the Alchemy Worx Consumer Mailbox (AWCM) index. The steep four month increase covered all
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Google letting spammers abuse Docs service
Techworld.com - 7 Hours ago
By Jeremy Kirk, IDG News Service Google has yet to stop a rising number of spammers from abusing Google Docs, its web-based collaboration and spreadsheet application, according to junk mail watchdog Spamhaus.
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K-VA-T Signs on With Grocery Shopping Network for Online Advertising
Progressive Grocer - 7 Hours ago
K-VA-T Food Stores, Inc. is the latest regional grocery chain to join Grocery Shopping Network's (GSN) Ad Network. Operating under its well-known Food City banner, the privately held, Abingdon, Va.-based
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VAT cut 'did nothing to boost consumer spending'
Glasgow Herald - 8 Hours ago
The Government's temporary 2.5% cut in VAT has done nothing to encourage consumers to boost their spending, the head of one of the country's largest fashion retailers said today. Next chief executive
VAT cut had 'no effect' on spending The Independent
VAT cut had 'no effect' on spending new The Independent
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Google and Yahoo drive use of search call to action in ads
New Media Age - 8 Hours ago
| Printer Friendly | Comment on this articlemore News Google and Yahoo are encouraging brands to include search calls to action within their ad campaigns to replicate the success of high-profile examples
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Forrester report a blow to Satyam
Cyber India Online - 9 Hours ago
The new report says sourcing and vendor management executives will need to review their dependence on Satyam CMN Correspondent Email ThisPrint This Comments RSS BANGALORE, INDIA: Even as Satyam tried
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HK businessman guilty of spam to influence stocks
MIS Asia - 9 Hours ago
Stock prices of Chinese companies surged as tens of millions of spam messages were sent. By Carol Ko Tools sponsored by HONG KONG, 7 JANUARY 2009 â?? A Hong Kong businessman has recently pleaded guilty
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K-VA-T Food Stores Joins GSN's Ad Network
TMC Net - 9 Hours ago
(Close-Up Media via COMTEX) -- Grocery Shopping Network announced that K-VA-T Food Stores, Inc. a privately held company with 101 stores and its corporate headquarters in Abingdon, Virginia is the latest
K-VA-T Food Stores, Inc. Joins Grocery Shopping Network for Complete Online Advertising Forbes.com
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Improving Online Display Advertising: The Semantic Approach
IDC - 15 Hours ago
This IDC Insight discusses the promise of semantic ad matching, which uses natural language processing techniques to improve the relevance and effectiveness of display ads in ways keyword and contextual
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SpotMixer Named Google AdWords Authorized Reseller for Video
Yahoo! Canada - 4 Hours ago
-- SpotMixer (www.spotmixer.com), an innovative online video advertising service of One True Media, Inc. (www.onetruemedia.com), announced today it has been named an authorized reseller for the Google
SpotMixer: SpotMixer Named Google AdWords Authorized Reseller for Video Market Wire
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Do Kids Play Too Many Video Games
Marketing Article Bank - 2 Hours ago
A lot of parents are clamoring about their child playing too much video games. According to some studies, it is attributed this to the physical reaction of the brain due to the excitement produced by
Chinese Games Kids can Play this Chinese New Year 24-7PressRelease.com
Buying Video Games For Your Kids Online Posted By : John Ehimare Article Dashboard.com
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Gap.com's single checkout not a good idea after all: report
E-Consultancy.com - 94 Minutes ago
US clothing retailer Gap.com launched a nice new e-commerce site in June last year, but it seems the decision to integrate its four brands into one checkout function hasn't worked as well as it hoped.
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Apple Staggers iTunes Price Points
MarketingVOX - 107 Minutes ago
Bowing to pressure from the record industry â?? as well as cheaper, DRM-free rivals like Amazon.com and Napster â?? Apple introduced elasticity to the price of iTunes music. Prior to its announcement
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1 in 5 Teens Sends Sexually Explicit Pics Over 'Net
MarketingVOX - 118 Minutes ago
One in five teen girls (22%), nearly as many teen boys (18%) and one-third (33%) of young adults say they have electronically sent, or posted online, nude or semi-nude photographic or video images of
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ValueClick (VCLK) Overview Presentation Takeaways - Citi Analyst
Street Insider - 3 Hours ago
Citi analyst says, 'CFO John Pitstick provided a broad overview of the company. ValueClick (Nasdaq: VCLK) is seeing consolidation in the display ad network sector and believes it could benefit from this
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Wary Americans Slowed Spending Long Before Economic Crisis
MarketingVOX - 3 Hours ago
Consumer confidence and spending in the US began slowing as early as spring 2007, especially among middle- and upper-income Americans, according to a recent analysis by Experian Marketing Services, based
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Tiziani Whitmyre Announces Three Interactive Marketing Appointments
DBusinessNews.com - 3 Hours ago
SHARON, MASSACHUSETTS Tiziani Whitmyre, Inc., a Boston area-based marketing services and public relations agency, today announced three appointments in its Interactive Marketing Division. Ellen McGowan
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