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Put The Salary Range In Your Job Ad, Already! 
Forbes.com - 3/30/2015
Now that we are acknowledging the fact that we are human even when we’re at work, we can be honest with one another. Why don’t employers put their salary ranges into their job ads? We know why: they want     Add Comment

BlueFocus Communication Group to transfer stake in joint venture to DENTSU INC 
Reuters - 3/30/2015
:22am EDT   BlueFocus Communication Group Co Ltd:Says BlueFocus Communication Group to transfer entire holding 51 pct stake in a Beijing-based public relations counselor joint venture to Dentsu Inc.Transaction     Add Comment

Spearhead Integrated Marketing Communication Group announces 2014 dividend payment 
Reuters - 3/30/2015
Thomson Reuters is the world's largest international multimedia news agency, providing investing news , world news , business news , technology news , headline news, small business news , news alerts,     Add Comment

Spearhead Integrated Marketing Communication Group announces change in accounting  
Reuters - 3/30/2015
:00pm EDT   Spearhead Integrated Marketing Communication Group Co Ltd:Says change in accounting policy due to new accounting standards announced by Ministry of Finance of the People's Republic of China.Effective     Add Comment

Yes, You Can Crush Clichés and Still Create Effective Campaigns 
Adweek Online - 3/30/2015
Boys can bake too. Credit: iStock by Not long ago, on a neighborhood playground, a 4-year-old girl informed one of her parents' friends that she intended to become an astronaut. "Like Sally Ride?"     Add Comment

24 Hours in Advertising: Monday, March 30, 2015 
Adweek Online - 3/30/2015
Here's everything you need to know about the last 24 hours in advertising, in case you blinked. Buzzing on Adweek: How millennials are shifting the agency world Now making up 44% of the agency     Add Comment

Millennial Models Are Hitting the Fashion Stratosphere 
Adweek Online - 3/30/2015
It's about 6 p.m. on a chilly Tuesday in late March, and model Gigi Hadid, equipped with a jar of charcoal pencils, is gleefully scrawling enormous hashtags on the stark white walls of a photography studio     Add Comment

How Millennials Are Changing the Way Ad Agencies Work 
Adweek Online - 3/30/2015
Last September, Kammie McArthur was tasked with finding a novel way to engage Seattle Seahawks fans for insurance client Pemco. "We created the #yellfie booth , where fans could compete to see whose yell     Add Comment

Infographic: a Glimpse Into the Millennial Mind 
Adweek Online - 3/30/2015
Examining the millennial mindset first requires a look into the history of this coveted demo. For most, digital tech has always, or almost always, been a part of life. They lived through 9/11 and     Add Comment

Fast-Growing Social Apps Are Trying to Clean Out Their Darkest Corners 
Adweek Online - 3/30/2015
"Don't feed the trolls" has never been a more relevant piece of advice. The Web's established social media players as well as startups are trying to not just starve the trolls but to silence them in a     Add Comment

The Breakout Hit Outlander Is Finally Attracting Women to Starz 
Adweek Online - 3/30/2015
Game of Thrones isn't the only highly anticipated returning premium cable program based on a hugely popular book series with a rabid fan base. Starz has its own budding hit in Outlander, based on Diana     Add Comment

Are You a Millennial Boss? Here's How to Work With Boomers and Xers 
Adweek Online - 3/30/2015
Shama Hyder, CEO of the Marketing Zen Group and author of The Zen of Social Media Marketing, knows millennials. In fact, she's a millennial herself. At the 4A's Transformation conference in Austin, Texas,     Add Comment

Marketers Are Eager to Tap Into Snapchat's Treasure Trove of Millennials 
Adweek Online - 3/30/2015
Brands salivating over Snapchat as an engaging influencer marketing tool are all too often put off by costly campaigns and inconclusive results. But given the messaging app is insanely popular with millennials,     Add Comment

Luminaries of the Meeting World Gather at Pharma Forum 
Meetings Net - 3/30/2015
MeetingsNet and CBI held the 11 th annual Pharma Forum at the Gaylord National in National Harbor, Md., March 22–25, welcoming over 700 attendees focused on planning and hosting meetings in the life sciences     Add Comment

GroupM unit Motivator wins media account of Honda cars 
Economic Times - 3/30/2015
KOLKATA: Motivator, one of GroupM's media agencies, has bagged the Honda Cars India's media account. The size of the account is estimated to be over Rs 100 crore including digital media, according to     Add Comment

Interactive ad co Innovid raises $10m [Globes, Tel Aviv, Israel] 
Bloomberg - 3/29/2015
March 29--Interactive ad company Innovid has closed a financing round from Cisco Innovid develops cross-channel advanced video, and with advertising still bringing a major revenue stream to cable TV
Interactive ad co Innovid raises $10m Globes
all 1 news articles >>    Add Comment

Perception of industry falls among its workers, survey finds [The Honolulu Star-Advertiser] 
Bloomberg - 3/29/2015
March 29--While the overall perception of tourism in Hawaii remains high among residents, for the first time in the history of a state-backed sentiment survey dating back to 1988, those employed by the     Add Comment

Safeway steps on the gas [The Honolulu Star-Advertiser] 
Bloomberg - 3/29/2015
March 29--Safeway, the nation's second-largest grocery chain, opened its first gas station on Oahu on March 20, undercutting the price of competitors by as much as 30 cents per gallon. The Safeway-branded     Add Comment

The Honolulu Star-Advertiser Akamai Money column [The Honolulu Star-Advertiser] 
Bloomberg - 3/29/2015
March 29--Question: A generation's worth of 50-somethings may have felt a decade ago that retirement was a far-off concept, but now it is rapidly approaching. Many in the age group are part of the so-called     Add Comment

Auction of construction equipment sets bid record [Montgomery Advertiser, Ala.] 
Bloomberg - 3/29/2015
March 29--It's always a big event when crowds of developers and investors travel to Montgomery for a massive spring auction of construction equipment. But it has never been like this. More than 4,000     Add Comment
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