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CBS-CNET: Ad Execs Bless The Marriage, Adding 'CBS Isn't Getting Any Younger'
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Washington Post
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May 16, 2008
As a TV company, CBS (NYSE: CBS) has long skewed older, a notion CEO Les Moonves has both embraced and bristled at. The company's $1.8 billion purchase of CNET (NSDQ: CNET) Networks could help alter that image, even as CBS has made notable strides on its own with CBS Interactive and digital acquisit...
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