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The man who put the 'i' in iMac
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Fortune
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November 04, 2009
Meet the creative director who named a generation of Apple products The TBWA\Chiat\Day creative team was horrified in 1998 when Apple (AAPL) CEO Steve Jobs pulled back a cloth and revealed the bulbous teardrop that came to be known as the Bondi-Blue iMac. But then Jobs wasn't so crazy at first about...
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