Quantcast After Mickeys Makeover, Look For Less Mr. Nice Guy - Congoo
 
 
LEISURE GOODS Log In
After Mickeys Makeover, Look for Less Mr. Nice Guy
Have an interest in this Story?
Sign Up for Real-Time email updates
New York Times  | November 05, 2009

LOS ANGELES Â? For decades, the Walt Disney Company has largely kept Mickey Mouse frozen under glass, fearful that even the tiniest tinkering might tarnish the brand and upend his $5 billion or so in annual merchandise sales. One false move and Disney could have New Coke on its hands. Mickey as he w...
Read Full Article   
 
Leave a Comment: You must be logged in to leave a comment     Log in | Register
 

Featured Members
Matthew Clark Matthew Clark
Mentor
Entrepreneur
Martin P. Lee Martin P. Lee
Associate Lecturer
Knowledge Management

  
  View more profiles

 
Access dozens of premium and subscriptions sites Free! Download now.

Advertise   |   Build a News Circle   |   Get News Briefings   |   Congoo News Home   |   Get the Netpass
About Congoo   |   Terms   |   Privacy   |   Need Help?   |   Site Map
Copyright ©2009 Congoo.com. All Rights Reserved.