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P&G's Cheer brand gets help from 'soap' star
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PR Week US
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November 06, 2009
CINCINNATI: Procter & Gamble has launched an online soap opera to promote its Cheer laundry detergent. Login Required Please login to access prweekus.com. Email address: Password: Keep me signed in Not yet a subscriber? PRWeek provides informative and essential content via our monthly print maga...
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