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Microsoft Goes Simple with 'Windows 7'
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In-Store Marketing Institute
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November 08, 2009
Home â?º Retail Handbook Microsoft Corp. rolled out Windows 7 last month with a bevy of promotional support from retailers. Employing a 'Your PC, simplified' tagline, the company launched the operating system on Oct. 22 with a mass media blitz and in-store display program supported heavily by consum...
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