Media & Advertising
Why Has Barnes & Noble's Multichannel Retailing Experiment Been a Failure?
Have an interest in this Story?
Sign Up for Real-Time email updates
Global Logistics & Supply Chain Strategies
July 12, 2013
How could the merged channel/omnichannel strategy have failed Barnes & Noble so completely? Think it’s because Barnes & Noble is in the dead-tree book business? So is Amazon. Besides, at last report the brick-and-mortar bookstore business was still holding up (if only barely). It’s the Nook e-read...
Read Full Article
Leave a Comment:
You must be logged in to leave a comment
Most Read Book publishing Articles
Chelsea Clinton has premiered a short film
Hickory Farms Issues Allergy Alert on Chipotle Ranch Sauce Due to Undeclared Milk
Boko Haram claims responsibility for Abuja blast
- Nigeria Intel
Watch: Potential Impact of Chelsea Clinton's Pregnancy on Hillary's Campaign
- ABC News
The Chart Of Government Job Losses Under Obama Will Never Get Old
- Business Insider Australia
Corporate Marketing Manager
View more profiles
Access dozens of premium and subscriptions sites
Build a News Circle
Get News Briefings
Congoo News Home
Get the Netpass
Copyright ©2014 Congoo.com. All Rights Reserved.