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Overview
Ashley E. Kingsley thrives on connecting people, places and things. After seeing blatant gaps and client dissatisfaction due to rising costs attached to creative services and endless bureaucracy, she launched ASHER SOLUTIONS in 2005. Ashley took her expertise, determination, forward thinking and love for the work and began accumulating clients and an extensive portfolio that continues to grow.
Ashley is a connector by nature and enjoys the process of growing to know someone and what makes them tick. She is always upfront and keeps her door wide open. She is determined. She will always go to bed at night thinking of what she can do better? When someone tells her “she can’t” she will.
Ashley has what she calls ‘a non-profit heart and a mind for business.’ She admires people committed to making a difference. For her, family always comes first. If she doesn’t know the answer to something she will find it. She believes in TEAM.
She grew up fishing, rolling around in the mud, arm wrestling the boys and surfing dawn patrol. Ashley takes education very seriously and values her memories and time spent at Fort Lewis College in Durango, CO. Not only was it a divine educational experience it was blissful living. She lead one of the biggest AIDS education initiatives in the State of Colorado during her Junior year of college. Ashley graduated in 1996 with a BA., in Sociology.
Ashley loves dogs. She will chase lost dogs for miles until they are returned safely home. She was a gymnast and trained hard but mostly, made sure to have fun. She will play anyone on the racquetball court, strike a pose in the local yoga studio, ski the local mountains or be content with a book and a rainy day. She has an entrepreneurial spirit, a thirst for leading and knows enough about many industries to be a bit dangerous. She will always listen.
She has milked cows, bungee jumped, camped in four feet of snow in the dead of winter, moved to Seoul Korea to teach English on a whim. Ashley doesn’t fear things that are difficult. Running her own company, having a loving husband, a 1-year old daughter, 2 dogs and a veggie garden keep her on her toes.
She is a daughter, a sister, a wife and a mother, a businesswoman, a friend.
| Places I have worked |
ASHER SOLUTIONS Since July 2005
1-9 employees
President
Online Marketing
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Special Olympics Colorado From August 2003 to April 2005
100-999 employees
Marketing Director
Education/Training/Library / Non-Profit
• Created and managed successful fundraising campaigns that also raised awareness for Special Olympics Colorado.
• Used my personal media contact list to secure local and national coverage of all SOCO activities.
• Implemented communications and marketing strategies on a local and national level:
o cause-marketing campaigns – exceeded fundraising goals
o public education efforts
o advertising, advocacy
o media relations
o speaker’s bureau
o collateral production
• Wrote national quarterly newsletter reaching more than 10,000 people.
• Maintained Web site, which received 500 unique hits a day.
• In charge of logistics, marketing and press for 7 main events in the State of Colorado annually.
• Managed department budget of $450K.
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Performance International From March 2002 to August 2002
1-9 employees
Marketing Consultant
Entertainment Industry / Street Festivals
• Oversaw and execute all marketing promotions for three Denver music festivals: GLOBAL GROOVE, BUSKERFEST and AT&T LoDo Music Festival. Used the following to achieve success:
o Web campaigns
o e-commerce partnerships
o street teams
• Initiated, managed and facilitated partnerships with leading Web companies to create a guerilla marketing campaign using e-commerce and standard advertising.
• Managed $45K budget to purchase all multi-media ad traffic.
• Provided copy editing for radio and print ads.
• Developed distribution plans and managed more than 100 volunteers.
• Organized special public relations events around other festivals and public events.
• Helped create and design festival press kits for all media.
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| Education |
Fort Lewis College - United States / COLORADO
BA, - Sociology & Women's Studies 1992 - 1996
College Newspaper Journalist
Business Club Member
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