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Executive Director, Monterey Bay International Trade Association (MBITA)
Tony Livoti has been in small business his entire adult career. Starting and successfully operating a creative management company in Hollywood, a small manufacturing company in Felton, Ca. and working as a business opportunity broker in the sale of businesses throughout the Monterey Bay region.
In 1984Tony Livoti saw a need for an international trade association for the burgeoning Monterey Bay region and its array of entrepreneurial enterprises. He then he founded the Monterey Bay International Trade Association (MBITA) (www.mbita.org) and today acts as its President.
In 1995 MBITA became a founding partner in the unprecedented public-private sector export promotion program called, BAYTRADE which helped generate over $350 million in ‘new-to-market’ exports representing exporting companies throughout 17 counties in Northern California. During the BAYTRADE project Mr. Livoti also served on the Board of Directors of the Regional Trade Development Alliance (RTDA) which set policy for BAYTRADE and trade promotion strategies for the entire Bay Area. MBITA is now a self-sustaining non-profit with over 200 members and clients with foreign counterpart partnerships throughout the Pacific Rim and Europe and the Americas.
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