Congoo: Julie Pearson

Overview
I have spent 11 years in the area of media research with special emphasis on New Media. As the head of my department, I plan and organize campaigns around our client’s objectives. I don’t just buy ads on some one else’s network. We research the brand we are advertising, determine who the audience is and which messages will resonate. Through a process of elimination we then begin focusing the client’s resources on ROI based marketing through CPM, CPC and CPA based campaigns.

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